UXTH Conference 2020 — Self-Reflection

Reflect ✱ learn ✱ renew the design challenge from the experience, we went through

Rethinking of the current design scene, we seriously recognize about the obstacle that block designer from creating amazing design impact. The 4th UXTH conference was made to raise the realization of the root cause by reflecting on the design scene, relearning about ourselves and design, and being aware of the new challenge. UX Thailand offered over 120+ attendees to participate in the interactive conference.

Client

UX Thailand

Year

2020

Team

Vlounteer team

Role

Advisory & Organizer
Lead BKK community
Service/UX designer

Reflecting the state of Thai design industry

THE REFLECTION

It has been 4 years journey since we start from individual designers to the community and make a change from lone-wolf designer to a team of 10+ that got a great response from industry and business.

THE TREND OF INVESTMENT IN DESIGN

Incoming of the new challenging chapter to enable people to be ready for cross-functional product teams that collaborate across the organization. The conference encourages and nudges talented people to think beyond familiarity.

PURSUITING FOR FUTURE

Facing the lacking of opportunity to experience and having a mentor by self causing by many angles like business problems, the misunderstanding of role & responsibility, or even compromise from quality and outcome.

Conference was considered designed as an experiment and research over those problems. Transforming the experimental conference that asks attendees to participate in activities.

The line-up of storyline that challenges the belief and pursuit of the future

The CONFERENCE

We believe that enabling collaboration over the next level, we offer inspiring talks with actual learning opportunities will help talented people reflect, learn, and challenges and be ready for the future.

THE OPPORTUNITY

INSPIRING TALKS

Reflecting your status quo with 7 Inspiring talks covering from organization to principle that provoke us to look at ourselves until individual designer and team.

DESIGN CHALLENGE

Promoting the opportunity of “do”. Inviting attendees to join 5 design challenge projects for 3 months where they will experience the real case study and real environment & challenge with design and product mentor who will coach and drive project together.

Drawing the initial state of design with wall-exhibition

SELF-REFLECTION

WALL-EXHIBITION

Plotting, mapping, and sharing your thought to reflect the design status quo with several wall activities which relate to each speakers’ talks. The given answer will visualize the initial state of the design landscape.

Outcome

Conclusion

Creating the community movement by design challenge that create the public sector case study and regional distribute design knowledge. Nailing down the thought leaders mind that echo the design subject into another level from observing conversation inside community

120+

attendees

Over 120 attendees join the next chapter of design career by reflecting journey and enlighten on the future.

45%

MAU

Increasing 45%(from 18k to 26k) of new member who interested in UX and building design impact

2020

state of design

Reporting the state of UX and design in Thailand 2020, reflecting and turning new page of design challenge.